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Print Advertising Rates
Insertion & Material Dates
Print Advertisement Mechanical Requirements
Circulation
Online Banner Advertising
Electronic Newsletter Banner Advertisement

Print Advertising Rates

Why advertise? Current Oncology is distributed to up to 3200 members of the Canadian Oncology community. Our readership consists of Canadian surgical, medical and radiation oncologists. In addition, it is seen by other health care professionals who treat patients with cancer: including a strong medical student and resident readership, as well as family physicians and general practitioners.

Print advertisements can be placed in any of our six regular issues for 2012.

Covers (4 colour)
1 Issue
6 Issues
 
Outside back
$5,450
$5,180
 
Inside front
$5,340
$5,075
 
Inside back
$5,250
$4,995
 
 
Inside Pages
1 Issue
3 Issues
6 Issues
4 Colour – Double Page Spread
$8,155
$7,858
$6,525
4 Colour - Full Page
$4,100
$3,800
$3,280
4 Colour - Half Page
$2,710
$2,520
$2,165
Black & White – Full page
$2,165
$2,015
$1,730
Black & White – Half page
$1,410
$1,310
$1,125
 
Facing Editorial Premium: 15%
Opposite TOC Premium: 20%
 
Prescribing Information Rates (Black & White)
$1,040 per page

Notes:

  • All pricing is in Canadian Dollars, and does not include applicable taxes
  • All rates above are on a per issue basis
  • Discounted frequency rates are based on the number runs for an advertisement within the 2012 publication year (Jan  1 – Dec 31, 2012)
Non-profit Rates

Advertising rates for non-profit organizations are available upon request. Please email laura_hope@multi-med.com for further details.

2012 Insertion and Material Dates

February 2012 (Volume 19, Number 1)
Insertion: December 14, 2011
Artwork: January 4, 2012

April 2012 (Volume 19, Number 2)
Insertion: February 13, 2012
Artwork: March 5, 2012

June 2012 (Volume 19, Number 3)
Insertion: April 12, 2012
Artwork: May 3, 2012

August 2012 (Volume 19, Number 4)
Insertion: June 13, 2012
Artwork: July 4, 2012

October 2012 (Volume 19, Number 5)
Insertion: August 15, 2012
Artwork: September 5, 2012

December 2012 (Volume 19, Number 6)
Insertion: October 15, 2012
Artwork: November 5, 2012

Please send contracts, insertion orders, production material, or any related inquiries to:

Laura Hope
Project Manager
Multimed Inc.
66 Martin Street
Milton, Ontario  L9T 2R2
Telephone: 905-875-2456
Fax: 905-875-2864
E-mail: laura_hope@multi-med.com

Print Advertisement Mechanical Requirements

Print Ads
Printed offset lithography
Full page:
Trim size: 8.5×11 inches
Type page (standard printing area): 7.125×10 inches
Bleed size: 8.75×11.25 inches

Half page:
Type page: 7.125×5 inches
Bleed size: image size 0.125 to 0.25 larger

Artwork must be supplied as

  • High-resolution PDF (fonts embedded) on CD
  • High-resolution print of advertisement and BPI

Circulation

Total circulation of up to 3200

Why is Current Oncology a vital media purchase? Because Current Oncology is distributed and read by a growing community of engaged and knowledgeable oncologists, specialists in allied disciplines, residents, nurses, and family physicians throughout Canada. Our circulation includes the following groups and specialities:

  • Drug Information Centres
  • Hematologists
  • Integrative Oncology
  • Internal Medicine
  • Medical Libraries
  • Medical Oncologists
  • Medical Physicists
  • Nuclear Medicine
  • Nurses
  • Obstetrics & Gynecology
  • Oncology Residents
  • Palliative Care
  • Pathologists
  • Patient Support Groups & Non-Profit Organizations
  • Pediatrics
  • Pharma/Oncology
  • Physician/General Practice(inc. members of CAGPO)
  • Radiation Oncologists
  • Surgical Oncologists
  • Urologists
  • Other Specialists (including BMT, Breast Cancer, Internal Medicine, Cancer Education, Developmental Therapeutics, Gastroenterology, General Surgery, Laboratory Researchers, Leukemia/Lymphoma, Liver and Pancreas Tumors, Lung Cancer, Genetics, Medical Physics, Neurology, Neurosurgery, Ophthalmology, Orthopedic Surgery, Otolaryngology, Psychiatry, Respirology, Dermatologists, Clinical Trials)

Online Banner Advertising

The following banner ad positions are available at www.current-oncology.com. Click-through rates are tracked and reported. Increase your website traffic by showcasing your products, service or website in one of our banner ads. Contact Laura Hope for further details.

  • Rotating Footer Banner: 468x60
    Rotate at the foot of home page and interior pages.
    Cost: $1,450.00, 1 year contract

  • Button: 128x90
    Rotate at right of home page and interior pages.
    Cost: $2,250.00, 1 year contract

  • Skyscraper: 120x600
    Rotate at right side of home page and interior pages.
    Cost: $3,000.00, 1 year contract

  • Leaderboard: 728x90
    Rotate at top of home page and interior pages.
    Cost: $4,500.00, 1 year contract

Annual Online Statistics:

Current Oncology is rapidly developing a significant online presence at www.current-oncology.com. The journal website is visited by more than 850 users per week and more than 3,700 visitors per month.

Annual Online Statistics
Visitors
44,471
Unique Visitors
29,867
Time on Site
3:09
Average Pages/Visit
4:53

 

Breakdown by Location
Canadian Visitors
39%
USA Visitors
23%
International Visitors
38%

 

Electronic Newsletter Banner Advertisement

Static banner ad on Current Oncology Newsletter (New for 2012), distributed bi-monthly to over 2300 members of the Oncology community.

Cost: $3,000.00, 1 Year Contract.

 






Copyright © 2012 Multimed Inc.
ISSN: 1198-0052 (Print) ISSN: 1718-7729 (Online)